
Jim Womack
Jim Womack (president and founder of Lean Institute) appreciating how Honsha has taken Lean across borders.
“Honsha promises that a high sense of satisfaction comes with making a difference in the lives of others. They also promise a new level of respect working with those who have already made such missions their own mission for life. I cannot measure how my respect for these special individuals and organizations has grown and crystalized because of my experience in Lean for Hope. Thank you.”
Toni Davies
Ph.D. – President at Davies Consulting, Inc. and LFH envoy.

Lean for Hope – Kenya
Honsha.org bringing Lean methodologies to Africa
Coast Coconut Farm’s vision is to protect the livelihoods for thousands of rural poor using Fair Trade Principles. Coast Coconut Farms has created employment for over 100 Kenyan families. Honsha has contributed with one lean coach to spend time on-site improving the extraction and packaging process for coconut oil sold in the U.S. as well as several other countries.
Lean for Hope – Ethiopia
Honsha.org and World Vision bringing Lean methodologies to Africa
World Vision aims to serve people in greatest need and build a better world for children. Honsha sponsored a senior Lean coach to improve processes in a World Vision site in Ethiopia, the largest country in East Africa. The project included improvements in the fleet management, financial, and procurement areas.
… a great privilege for me. I learned a lot and am sure it will make a difference in the area I am working.
I can’t keep silent without appreciating Andrew & Toni who were Blessings to all of us…

East Africa Expeditions
Lean for Hope Africa
The Yehu Microfinance Trust is a non-profit organization that aims to help rural villages in East Africa develop responsible financial solutions. Honsha sent a lean coach to Mombasa to help streamline processes and allow disadvantaged women a chance to start their own businesses.
AME – Associação Missão Esperança (Brazil)
Honsha helped improve logistics methods for the distribution of medicine to remote villages in the devastated and poor areas of East Timor. When the Democratic Republic of Timor-Leste was just four years old, Honsha helped its government by conducting seminars and coaching sessions aimed at supporting service organizations.


Wise Madness (Brazil)
Wise Madness is a non-profit organization that takes young kids off the streets and provides them with guidance and mentorship to navigate life and make wise decisions. Honsha provides Wise Madness with financial support and uniforms for the kids.
“We would like to thank Honsha for your donation to the children of Wise Madness. Honsha also contributed in a socially responsible manner to help rescue these children from social vulnerability, providing them the opportunity to have decent clothing and uniforms to attend our institution”
Marcus Vinícius Fernandes
President – Wise Madness Association
Creche Sementinhas (Brazil)
The Sementinhas Daycare is a non-profit organization that aims to meet the needs of disadvantaged children free of cost.
Giving back to our community
Kimberly Clark Brazil inaugurated Camaçari Unit in the second half of 2013. Camaçari Unit is a strategy to supply the country’s northeast region, improve profit margins, and leverage the company’s growth. After eight months from the beginning of activities, Kimberly Clark Management challenged itself by implementing Lean.
Being part of this history, Samuel Obara from Honsha was invited to give a lecture about Lean to the local staff. The event was a rich experience for both the development of people working in the plant and for Social Responsibility, which motivated the event.
The lecture made people think by providing a point of view demonstrating that we can improve incrementally day-by-day. The partnership has brought transformative thought for the development of people in order to have a better company, a better region, a better country, and, consequently, a better world.
Social Responsibility – the event was promoted through a partnership between Honsha and Kimberly Clark. The partnership was sponsored through donations to the charity Creche Sementinhas.
Small gestures, but a great example for each one of us; I hope to promote more meetings like this one because it helped the factory and mainly each one of us.
Raphael Santana
Corporate Manager of Continuous Improvement

Toyota by Toyota Book
All proceeds from the sale of Toyota by Toyota are destined to help social purposes such as the ones on this page.
Honsha extends its gratitude to the following co-authors who have agreed on forfeiting their revenue share: S. Ansuini, G.Damiani, C.Fukamizu, R.Kitazuka, G.Lane, R.Martichenko, P.Muller, A.Norval, S.Obara, B.Plummer, A.Smalley and D Wilburn.